Tag: <span>content marketing</span>

It is no news that Facebook has radically reduced the reach of Facebook posts.. Pages with large fan bases are the ones that are hit the most. Studies have show that for pages with 100,000 fans and above, only 7% of the fans get to see a page post organically. Basically Facebook just made spending […]

The importance of anchor text with respect to  Content Marketing and SEO cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a Content Marketing Campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, most people will use just the company name as […]