On February 9, CliqEdge Limited as part of our Corporate Social Responsibility (CSR) partnered with International Center for Leadership Development Nigeria (ICLDNG) to join the world to officially celebrate Safer Internet Day 2016. The day was celebrate in Surulere area in Lagos state with 167 students from 10 public high schools, 10 youths, 16 parents […]
Your Digital Media Edge
It is no news that Facebook has radically reduced the reach of Facebook posts.. Pages with large fan bases are the ones that are hit the most. Studies have show that for pages with 100,000 fans and above, only 7% of the fans get to see a page post organically. Basically Facebook just made spending […]
The Blackberry Messenger app has become a big player since 2013, when it became available to Android, Apple and Windows Phone users. Many great advantages of BBM have been used by these operating systems now, including voice calls and its social network channels. Opening up to new operating systems resulted in new forms of communicating […]
As soon as Blackberry Messenger opened its doors to Android, Apple and Windows users, a new marketplace emerged from seemingly nowhere. BBM was at first just popular with those who wanted a high-quality voice messenger device because that feature is what made Blackberry Messenger special across multiple platforms. The sound quality was (and still is) […]
Instagram is one of the most powerful social marketing tools a small business can embrace. In fact, a recent study has shown that the number of Instagram users is larger than the ones on Twitter, which has added an extra point on reliability while creating a tremendous leverage of marketing your brand on Instagram. The […]
Do you know that according to the latest NCC report, there are over 5million active Nigerians online every day? Do you know that Konga.com sold goods worth a record breaking N600 million in just 2 days during the November 2014 Yakata sales. The internet has brought a huge amount of potential for companies of all […]
It is a common knowledge that email marketing is king and that email marketing is the most effective means of reaching out to buyers and prospects. Studies have shown that if a visitor remains idle for about 5 minutes on a page, there’s a big chance you will lose them as a customer. As a […]
Imagine this scenario. You have spent so much time, effort and money on Facebook and Google adverts to get people to visit website, then the next thing you know, they are gone: without making any purchase or conversions. You are not alone. According to Baymard Institute, an average of 67.89% of shopping carts are abandoned by online […]
I have been asked loads of time if search engine submission is necessary.The simple answer is no – search engine submission isn’t necessary. However, search engine submission for new sites help speed up the indexing process. Search Engine Submission The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that […]
The importance of anchor text with respect to Content Marketing and SEO cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a Content Marketing Campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, most people will use just the company name as […]